Branding
The website's design invites the user to appreciate the scale of the height of the Wells Fargo tower. By taking components of the building and integrating them into the design of the site, it creates an immersive environment that leaves the user wanting to work in the completed project. The renderings and side by side comparisons of before and after help show how the tower changed from a legacy corporate monolith into a modern, desirable workplace.
The Wells Fargo center is the tallest building in Oregon. It was also starting to show its age, both physically and digitally. Our clients wanted the new website to match the new and modern redesign of the building. Our visually rich layout and interactive movements are consistent with the innovative and design-centric changes happening in the building.
Client:
CBRE | Starwood Capital Group | Lincoln Property Company
CEO at Webflow
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Designer at Traxx
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Product Designer
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Architect
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Engineer
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Product Manager
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